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No
Windmills, Cheese or Tulips, october 23, 2007

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No
Windmills Cheese or Tulips (Photo: Maurice Scheltens) |
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| NWCoT |

photo:
Corné Bastiaansen
No Windmills, Cheese or Tulips
The classical still life, redesigned
with contemporary design from The
Netherlands
During
DesignTide Tokyo 2007, held in Japan
from 31 October - 4 November, 19 designers
from Eindhoven, Amsterdam and Rotterdam
will be presenting work that illustrates
the strength of Dutch design. The
exhibition 'No Windmills, Cheese or
Tulips' will be presented as a still
life, like those familiar to us from
the 'old masters', putting contemporary
design from the Netherlands on display
in a classically Dutch way.
The objects are presented as a still
life, like those of the 17th century
masters : an artistic composition
of objects. In 'No Windmills, Cheese
or Tulips' the different shapes, colours
and textures have been arranged and
illuminated to resemble a modern-day
'best room'; a three-dimensional painting
of Dutch design at a high standard
of quality.
As of now the NWCoT website is online:
http://www.NWCOT.nl.
'No
Windmills, Cheese or Tulips' is part
of NL4 Design, a programme of activities
initiated by the municipalities of
Eindhoven, Amsterdam, Rotterdam, the
BNO (the Association of Dutch Designers)
and Premsela (the Dutch platform for
design and fashion) to create an international
profile for Dutch design. In answer
to this, Margo Konings and Maarten
Baptist developed the concept for
'No Windmills, Cheese or Tulips'
For
more content please click the links
for documents in English, Dutch and
Japanese.
On
31st October from 19:30 - 20:30 you
are cordially invited to attend the
press preview of 'No Windmills, Cheese
or Tulips'.
Contiguos you are cordially
invited to attend the official opening
of 'No Windmills, Cheese or Tulips'
on 31st October from 20:30 - 23:00.
RSVP:
info@nwcot.nl.
Photographs:
A higher resolution
of the visual materials can be downloaded
by
clicking the pictures.
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| additional
information |
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press release:
English
Nederlands
Japanese
Tokyo
Design Week
31st October – 4th November 2007
Opening hours: 11:00 - 19:00
Venue:
Espace 218 / L'Eclaireur
4-21-26 Minami-Aoyama
Minato-ku
Tokyo 107-0062
Japan
Subway
‘Omotesando’, on the Hanzomon
Line, Ginza Line or Chiyoda Line.
Exit A4, 4 minutes walk from the station.
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| LowRes
back in Tokyo |

photo:
Corné Bastiaansen
Low
Res Jenever bottle
When
Ben Oostrum was asked by the European
Ceramic Work Centre to come up with
some new ideas on Dutch souvenirs,
he realised that most of the things
he brought home from abroad were
things that were not actually souvenirs,
such as food and drinks. If he were
to visit the Netherlands a tourist,
he would probably take home a bottle
of Jenever: Dutch Gin sold in a
traditional stone bottle. He made
a model for a ceramic Jenever bottle,
and worked on it with a rapid prototype
milling machine to discover that
the machine, with a certain setting,
began to create patterns on its
own. He let the machine do its work
and so the relief on the traditional
stone bottle was created. Oostrum:
‘The combination of the old-fashioned,
authentic stone Jenever bottle and
modern high-tech machinery is what
makes this design stand out.’
Ben
Oostrum (1960) studied sculpture
at the Willem de Kooning Academy
in Rotterdam. As a designer, it
is this background that distinguishes
him from the other designers. Oostrum:
‘My approach is different.
Most designers start from a package
of requirements, and I use form
and shape as a point of departure.’
But to Oostrum, design is not the
only thing that is important. Design
and function must be in balance.
‘I hate things like a beautiful
chair that is uncomfortable, as
well as an ugly chair that is comfortable.’
When Oostrum designed the Jenever
Bottle he collaborated with Jan
Melis under the name of MNO, but
now his studio is called BOO | Ben
Oostrum Ontwerpt. BOO focuses mainly
on the design of interior products,
such as furniture, lighting and
accessories. www.boontwerpt.nl
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| participating
designers NWCoT |
Amsterdam:
Pieke Bergmans
Wiebe Boonstra
Khodi Feiz
Ted Noten
Idiots
Scholten & Baijings
Tjep.
Eindhoven
Maarten Baptist
Drift-Lonneke Gordijn
Kiki van Eijk
Gro Design
Margo Konings
Jo Meesters
Buro Vormkrijgers
Rotterdam:
Jurgen Bey
Demakersvan
Richard Hutten
Chris Kabel
Ben Oostrum
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if you receive this message twice or if you would like to have your
name removed from the list
send us an e-mail with the subject remove.
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©
boo | ben oostrum ontwerpt, Rotterdam, The Netherlands, All Rights
Reserved
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